# Monitor your application

Application monitoring requires an understanding of Messaging Insights, SMS troubleshooting, and the notifications. This guide outlines performance tracking and improvement strategies.

## Review monitoring stakeholders

Two groups have interests in application monitoring:

| Stakeholder       | Area of interest   | Area of responsibility                            |
| ----------------- | ------------------ | ------------------------------------------------- |
| **Business team** | Engagement metrics | Message content which influences message delivery |
| **Developers**    | App performance    | Improving performance                             |

## Learn about Messaging Insights

To track the success of your messaging program, Twilio Messaging Insights provides a real-time dashboard with a range of performance reports. They will give you a visual look at messaging delivery, errors, and conversions.

To learn more about Messaging Insights, review the relevant documentation.

* [Review Messaging Insights documentation][] (recommended)
* Check out your [Messaging Insights dashboard][] in the Twilio Console (recommended)

## Review troubleshooting issues and strategies

As you scale up your messaging program, delivery errors might occur. Learn the [types of error issues][] you might encounter and how to handle them if they occur.

* [Review common issues that arise with SMS][] (recommended)
* [Troubleshoot undelivered messages][] (recommended)

## Configure alarms

To monitor and contain issues that arise, trigger notifications to chosen team members.

* [Build an Alarm][] (recommended)
* [Learn about an Alert Resource][] (optional)

## Explore deliverability and engagement best practices

To ensure everyone understands how to execute a thriving messaging program on your Twilio app, review the following guides.

* [Guide to US SMS Compliance][] (recommended)
* [How to prevent messages from being filtered][] (recommended)
* [CTIA Short Code Monitoring Handbook][] (optional)
* [8 Steps to Building a Successful SMS Marketing Program][] (optional)
* [Using SMS and Email to Engage Your Customers][] (optional)
* [Get familiar with forbidden messaging content in North America][] (optional)
* [Best Practices for toll-free messaging in North America][] (optional)

If you need help with onboarding, deliverability, or compliance, consult Twilio [Professional Services][].

## What's next?

* Learn [How to send SMS messages with Messaging Services][].
* Check out the [Service Resource][] guide.

[8 Steps to Building a Successful SMS Marketing Program]: https://www.twilio.com/blog/steps-to-build-sms-marketing-program

[Best Practices for toll-free messaging in North America]: https://help.twilio.com/hc/articles/360038172934-Information-and-best-practices-for-using-Toll-Free-SMS-and-MMS-in-the-US-and-Canada

[Build an Alarm]: /docs/usage/troubleshooting/alarms

[CTIA Short Code Monitoring Handbook]: https://api.ctia.org/wp-content/uploads/2024/01/CTIA-Short-Code-Monitoring-Handbook-v1.9-FINAL.pdf

[Get familiar with forbidden messaging content in North America]: https://help.twilio.com/hc/articles/360045004974-Forbidden-message-categories-for-SMS-and-MMS-in-the-US-and-Canada

[Guide to US SMS Compliance]: https://interactive.twilio.com/sms-compliance-guide-ebook-namer-1#form

[How to prevent messages from being filtered]: https://help.twilio.com/hc/articles/1260803966670-How-do-I-prevent-my-Twilio-messages-from-being-filtered-blocked-

[How to send SMS messages with Messaging Services]: /docs/messaging/tutorials/send-messages-with-messaging-services

[Learn about an Alert Resource]: /docs/usage/monitor-alert

[Learn about Messaging Insights capabilities]: #get-familiar-with-messaging-insights

[Messaging Insights dashboard]: https://console.twilio.com/us1/monitor/insights/sms?frameUrl=%2Fconsole%2Fsms%2Finsights%2Fdelivery%3Fx-target-region%3Dus1

[Professional Services]: https://www.twilio.com/professional-services

[Review common issues that arise with SMS]: /docs/messaging/guides/debugging-common-issues

[Review Messaging Insights documentation]: /docs/messaging/features/messaging-insights

[Service Resource]: /docs/messaging/api/service-resource

[Troubleshoot undelivered messages]: https://help.twilio.com/hc/articles/223181868-Troubleshooting-Undelivered-Twilio-SMS-Messages

[types of error issues]: /docs/api/errors#3-anchor

[Using SMS and Email to Engage Your Customers]: https://www.twilio.com/resource-center/guide-email-and-sms/using-sms-and-email-to-engage-your-customers