# 30915: Campaign rejected: sole proprietor campaign is using a corporate or business entity name instead of the individual's name

Log Type: APPLICATION

Log Level: ERROR

## Description

Your A2P 10DLC campaign was rejected because a sole proprietor registration is using a corporate or business entity name (such as an LLC, Inc., or Corp.) instead of the individual proprietor's personal name. Sole proprietor registrations are intended for individuals operating a business under their own name. If your business is a registered corporate entity, you should register under a standard (non-sole-proprietor) brand instead.

### Possible causes

* **Corporate name used in sole proprietor registration:** The brand or campaign was registered as a sole proprietor but uses a corporate name such as "ABC LLC" or "XYZ Inc."
* **Incorrect registration type:** The business is a registered legal entity (LLC, corporation, partnership) but was submitted under the sole proprietor registration path.
* **DBA name resembles a corporate entity:** The name used includes corporate suffixes or language that suggests a formal business entity rather than an individual.

### Possible solutions

* **Re-register as a standard brand:** If your business is a registered legal entity, register under a standard brand registration (not sole proprietor) using your EIN and corporate information.
* **Use your personal name:** If you are genuinely a sole proprietor, resubmit the campaign using your personal legal name rather than a corporate or business entity name.
* **Review registration types:** Visit the [A2P 10DLC Campaign Registration Guide](/docs/messaging/compliance/a2p-10dlc) to determine the correct registration type for your business.
* **Contact support:** If you need help determining the appropriate registration type, [contact support](https://support.twilio.com).